How AI imagery is shaking up traditional marketing
Join us for an engaging 60-minute webinar with Steve Ballantyne of Brand IQ, a renowned authority on AI image generation, showcasing his latest work for the AMI and other leading brands.
Join us for an engaging 60-minute webinar with Steve Ballantyne of Brand IQ, a renowned authority on AI image generation, showcasing his latest work for the AMI and other leading brands.
Get inside the minds of your event attendees and find out what they really want from your events in ’24! How far will they travel, what are they willing to pay, and how do they envision the ideal event.
With an emphasis on privacy, this course equips marketers with the necessary skills to navigate the complex landscape of data regulations and minimize risk in their marketing activities breaching regulations and avoid the significant impacts that can result from a breach.
An interactive workshop looking at both internal and external stakeholders as well reviewing cultural considerations. Plus, you will hear from some of New Zealand’s leading marketers on ‘traps for young players’ in stakeholder management and how they approach this critical part of implementing marketing strategy.
Stop relying on historical data and analytics. Start using performance prediction to redesign your marketing efforts...
This webinar will take a look at the hype and reality of the Net Promoter Score. The session will be based on a study published in Australasian Marketing Journal.
In this course you will gain a working knowledge in market research techniques, methods, and applications. The course covers the different types of market research, including qualitative, quantitative, and ethnographic research, so you can identify the best method for your needs.
This masterclass is based on over 25 years of search engine research and successful SEO for clients.
Join us, alongside some of Australia's leading Service, FMCG, and B2B businesses, as we delve into the implications of this evolving Australian psyche and what it means for Australian businesses.
Join our workshop to boost your digital proficiency with expert guidance and practical strategies. Learn to optimise technology for maximum impact, refining communication and streamlining collaboration processes for confident and efficient use.
In this masterclass, we’ll cover the fundamentals, including theory, tips, tricks, tasks and tools to get you started, and introduce you to mindsets and approaches to set you up for ChatGPT success.
Would you like to solve wicked marketing problems? Are you keen to be more human centered in your marketing? If so, join us for this interactive workshop where you go through a full design thinking cycle and dive into some fun techniques to introduce you to design thinking and explore how it can add tremendous value to your role.
The virtual EDC course explores the duties of directors with a focus on the soft skills required to be an effective director in the boardroom environment. You will meet and network with peers across sectors.
The program’s focus will be to upskill marketing specialists in the discipline of email marketing strategy and management. Participants will gain a foundational knowledge through this informative and collaborative session, share relevant experiences and most importantly, hone their skills to improve their approach e-mail marketing.
With an emphasis on privacy, this course equips marketers with the necessary skills to navigate the complex landscape of data regulations and minimize risk in their marketing activities breaching regulations and avoid the significant impacts that can result from a breach.
Content strategy and copywriting are essential parts of Marketing in today’s business world. It’s more important than ever to have the copywriting skills to produce valuable and engaging content across several mediums which is on-brand, cuts through the noise and engages your audience effectively.
This course is designed to empower you to market more courageously and creatively, ensuring that you're not just part of the change, but leading it.
This workshop is designed for marketers/team leaders, digital marketers and eCommerce specialists who are looking to understand how to set a holistic digital strategy for their channels that works for their budget, team, and overarching business goals.
The face-to-face EDC course explores the duties of directors with a focus on the soft skills required to be an effective director in the boardroom environment. You will meet and network with peers across sectors.
In this masterclass, we’ll cover the fundamentals, including theory, tips, tricks, tasks and tools to get you started, and introduce you to mindsets and approaches to set you up for ChatGPT success.